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Thank you!
As August comes to a close, I wanted to take a moment to say thank you. – Thank you for trusting me with your curls. – Thank you for sharing your stories, celebrating your wins, asking questions, and allowing me to be part of your journey. Whether you’ve been with Clean & Curly for years or recently found us, I am grateful for every client who walks through our doors. This salon was built to be a place where curls are celebrated, education comes first, and people feel underst
nicholelcsw
Aug 291 min read
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When I opened Clean & Curly, I didn’t just want to create a salon. I wanted to create a place where curls are celebrated, education comes first, and people feel understood. A place where clients gain confidence. A place where talented curl specialists can build meaningful careers doing what they love. The future of Clean & Curly is about community, education, and helping more people embrace their natural curls. And we’re just getting started. #CleanAndCurly #SalonCulture #Cur
nicholelcsw
Aug 281 min read


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Recently, I had the opportunity to share my story on @thesoulledsessions Podcast. We talked about my journey from social work to curly hair specialist and salon owner. While my career changed, my purpose never did. No matter what I do, my passion is helping women feel seen, supported, and confident. Today, that passion becomes a reality through curl education, self-care, and helping women navigate the life stages changes. If you’re experiencing changes in your curls, you’re n
nicholelcsw
Aug 71 min read


Looking for more volume and curl near your root?
Check out her reaction the first time seeing her hair after her first curly cut and style! This young lady came in with a common request. Can it have more volume, and is it possible to get it to curl closer to the top? We accomplished this by taking a little length, adding a LOT of layers, and diffusing to encourage her curl. This session also included a lot of information on at home curl care. Have you been wanting to take the leap and get a curly cut? Come see us ☺️ Nich
nicholelcsw
Jun 281 min read
A Little Curl Experiment!
I tested 9 different product + technique combinations on my own curls- same application method every single time - and honestly? The results surprised even me. Here’s the full breakdown: Clip 1 - Air dried, no product (your baseline - always eye-opening) Clip 2 - Air dried with curl cream Clip 3 - Diffused with curl cream ‹ MY NEW FAVORITE Clip 4 - Air dried with soft hold gel Clip 5 - Diffused with soft hold gel Clip 6 - Air dried with strong hold foam Clip 7 - Diffused with
nicholelcsw
Mar 302 min read
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“Why can’t I get my curls to look the way you do them at the salon?” 👀 We hear this every single week, and the truth is — it’s not just the products, it’s the process. When we style curls in the salon, we take our time working gel through the hair section by section. This ensures every curl is evenly coated, properly hydrated, and able to form its natural pattern without frizz. That’s the secret behind that defined, juicy, long-lasting curl you love when you leave here. 💫 A
nicholelcsw
Jan 71 min read
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Healthy curls take time — and this is proof 💫 One year apart, same client, same gorgeous waves — but look at the difference in shine, shape, and bounce! When we let go of old color and focus on care, hydration, and consistency, the curls reward us. They become more defined, more uniform, and so much easier to style. It’s not about a quick fix — it’s about learning what your curls need and giving them time to thrive. Would you have the patience to grow out all your color for
nicholelcsw
Dec 17, 20251 min read
Winter curl tips
Winter can be one of the hardest seasons for curly hair — cold air outside, dry heat inside, and low humidity all work against your curls’ natural moisture balance. ❄️💨 If your curls have been feeling frizzy, flat, or dry lately, you’re not alone! Here are a few curl specialist-approved ways to keep your hair healthy, hydrated, and defined all winter long: 💧 1️⃣ Deep condition regularly. Curly hair already tends to be dry, and winter only makes it worse. A weekly deep condi
nicholelcsw
Dec 10, 20252 min read
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From one-length and weighed down ➡️ to light, bouncy, defined curls! 💫 Has your stylist ever avoided layers because they were afraid your curls would get too poofy? Or tried to “fix” the curly triangle by thinning out your hair? 👀 Tell us in the comments how that worked out for you 👇 — and we’ll share what cutting and styling techniques actually bring out your curls’ best shape and movement. 💕 #CurlyHairSpecialist #CurlyCut #HealthyCurls #CurlTransformation #CurlyHairComm
nicholelcsw
Dec 3, 20251 min read
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✨From soft waves to defined, bouncy curls!✨ This beautiful head of silver curls just needed the right shape and styling to bring out all that natural movement. A proper curly cut and technique can make all the difference — less weight, more lift, and the kind of volume that turns heads. 💫 If you’ve been struggling to love your curls, it might be time for a fresh start with a stylist who truly understands texture. 📅 Holiday appointments are filling up fast — book your curl t
nicholelcsw
Nov 19, 20251 min read


Wait, what?
Wait, what?? Why are you seeing straight hair on a curly profile?? We went waaaay outside the box for this one. This wonderful new client came in with her hair curling ironed. We had a very thorough consultation in which she stated that while she did want to get to a point where she wore her natural curl all of the time, currently she did style with an iron fairly often. Some of y’all may know that I started my career and an organic salon that specialized in dry hair cutting
nicholelcsw
Nov 12, 20251 min read
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✨Curly hair magic happens when trust meets expertise✨ We absolutely love when clients bring their energy, personality, and gorgeous curls into the salon! 💕 Curly hair needs a little extra understanding — it’s all about hydration, shape, and working with your texture (not against it!). Finding a stylist who gets your curls makes all the difference — someone who listens, educates, and helps you love your natural texture more every visit. 💫 Holiday appointments are booking fas
nicholelcsw
Nov 12, 20251 min read
Natural Beauty 😍
When you embrace all of what you have naturally. Color, curls, it’s just a thing of beauty 😍 Nichole Clark Saint Augustine/Jacksonville Curl Specialist Natural Hair Clean Beauty Book at CleanCurly.com #CleanCurlyNichole #CurlyHairSpecialist #CurlyHairSpecialistNearMe #CurlSpecialist #CurlyHairStylist #CurlyHairCut #CurlyHair #CurlyCut #Curls #CurlyHairNearMe #CurlySalonNearMe #WavyHair #CurlyHairSalon #CurlySalon #CurlyHairSaintAugustine #CurlyHairJacksonville #CurlyHairSain
nicholelcsw
Oct 15, 20251 min read
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I absolutely love it when someone comes in knowing exactly what hair is not serving them, and being willing to let it go. This lovely...
nicholelcsw
Oct 8, 20251 min read
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Shorten it a lot and let’s grow out the old color! Check✔️ and check✔️! Nichole Clark Saint Augustine/Jacksonville Curl Specialist...
nicholelcsw
Oct 6, 20251 min read
Birthday Giveaway!
🎉✨ We have a WINNER! ✨🎉 Thank you to everyone who helped us celebrate our 1-year anniversary by nominating someone special. Reading...
nicholelcsw
Oct 3, 20251 min read
You say it’s our birthday?!
Nominate someone for a free service!
nicholelcsw
Sep 13, 20251 min read
On Wednesdays We…
No, it’s not wear pink 🤣 Wednesdays at @saloncleancurly are all about learning. In hair, there is always something to learn. So we...
nicholelcsw
Aug 29, 20251 min read
Models!!
We just wanted to shout out a quick thank you to our model from this Wednesday! We were working on a styling and cutting technique that...
nicholelcsw
Aug 16, 20251 min read
Short curly hair!
Been thinking about cutting your curly hair shorter for summer? It’s still hot so there’s still time 😜 If you’ve been debating, this is...
nicholelcsw
Aug 2, 20251 min read
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